# Vince Servidad > Freelance PPC consultant for Google Ads, Meta Ads, creative testing, conversion measurement, Shopify CRO, and landing pages for ecommerce and lead generation businesses worldwide. $2M+ highest monthly ad spend managed. ## Services - [Performance Marketing Project Review](https://www.vinceservidad.com/revenue-leak-audit): Share the business goal, website, channels, and spend to identify the likely starting point across paid media, performance creative, conversion measurement, or landing-page and funnel CRO. - [Meta Ads Specialist for Ecommerce and Lead Generation](https://www.vinceservidad.com/facebook-ads-specialist): Meta Ads consultant for ecommerce and lead generation across Facebook and Instagram, with creative testing, Pixel and CAPI measurement, CRO, and reporting. - [Google Ads Specialist for Ecommerce and Lead Generation](https://www.vinceservidad.com/google-ads-specialist): Google Ads consultant for ecommerce and lead generation across Search, Shopping, and Performance Max, with feeds, bidding, conversion tracking, and CRO. - [PPC Strategist and Performance Marketing Specialist](https://www.vinceservidad.com/ppc-strategist): Freelance PPC consultant for Google Ads and Meta Ads, with creative testing, conversion measurement, landing-page CRO, budget allocation, and reporting. - [Conversion Measurement and Attribution](https://www.vinceservidad.com/conversion-tracking-specialist): Conversion tracking specialist for GA4, GTM, Google Ads, Meta Pixel, CAPI, Shopify, forms, calls, bookings, ecommerce values, validation, and documentation. - [Landing Page and Funnel Conversion Optimization](https://www.vinceservidad.com/landing-page-conversion-specialist): Landing-page CRO for paid traffic, including message match, conversion copy, page structure, forms, speed, tracking, and conversion testing. - [Shopify Expert for Conversion and Paid Growth](https://www.vinceservidad.com/shopify-expert): Shopify expert for store builds, rebuilds, migrations, Liquid development, conversion optimization, purchase tracking, and paid-growth implementation. ## Background - [About Vince Servidad](https://www.vinceservidad.com/about): Performance marketer and creative strategist for Google Ads, Meta Ads, performance creative, conversion measurement and attribution, Shopify CRO, and landing pages. Highest monthly ad spend managed: $2M+. Operating an ecommerce business since 2016. - [Results and Performance Snapshots](https://www.vinceservidad.com/case-studies): Documented Google Ads, ecommerce, and Shopify performance evidence with source screenshots. - [Tools](https://www.vinceservidad.com/tools): The working hardware setup used for paid media, analytics, landing-page work, reporting, calls, and videos. - [Policies](https://www.vinceservidad.com/policies): Terms, Privacy, Cookies, and legal disclosures. ## Blog - [Blog](https://www.vinceservidad.com/blog): Practical performance marketing analysis for Meta Ads, Google Ads, conversion measurement, landing-page CRO, and Shopify conversion. - [RSS Feed](https://www.vinceservidad.com/feed.xml): Subscribe to new posts. ## Performance Snapshots - [Anonymized Shopify Store — Shopify](https://www.vinceservidad.com/case-studies/shopify-store-17m-sales-18556-orders): Shopify reports 489,073 sessions, ₱17,042,235.59 in total sales, 18,556 orders, and a 3.28% conversion rate for January 10, 2020 through September 21, 2025. - [Anonymized Beauty Ecommerce Brand — Ecommerce](https://www.vinceservidad.com/case-studies/beauty-ecommerce-this-year-profit-snapshot): The dashboard's This Year view reports ₱3,700,551 in total sales, ₱342,886 in ad spend, 10.79x ROAS, ₱2,311,657 in net profit, and a 62% net margin. - [Anonymized Ecommerce Account — Ecommerce](https://www.vinceservidad.com/case-studies/google-ads-ecommerce-six-month-snapshot): Google Ads reports £6,064.57 in cost, 723.09 conversions, £21,675.34 in conversion value, and 3.57 conversion value per cost from September 18, 2025 through March 15, 2026. - [Anonymized Beauty Brand — Ecommerce](https://www.vinceservidad.com/case-studies/beauty-ecommerce-monthly-performance-snapshot): The supplied monthly dashboard reports ₱828,933 in total sales, ₱83,130 in ad spend, 9.97x ROAS, ₱481,748 in net profit, and a 58% net margin. - [Anonymized Charity Account — Charity](https://www.vinceservidad.com/case-studies/google-ads-charity-paid-search): A paid Google Ads account in the charity category reported £14,187.41 in conversion value from £828.23 in cost on March 13, 2026. - [Anonymized Ecommerce Account — Ecommerce](https://www.vinceservidad.com/case-studies/ecommerce-profit-snapshot-33-74-roas): The supplied dashboard reports ₱145,439 in total sales, ₱4,311 in ad spend, 33.74x ROAS, ₱97,026 in net profit, and a 67% net margin. ## Machine-readable indexes - [XML Sitemap](https://www.vinceservidad.com/sitemap.xml) - [robots.txt](https://www.vinceservidad.com/robots.txt)