Vince ServidadPPC & Creative Strategist | Google Ads & Meta Ads
Get more sales from the ad budget you already spend
I work on Google Ads, Meta Ads and creative strategy, with hands-on ecommerce and Shopify experience. I also improve landing pages and tracking when they are limiting results.
Selected client builds
Shopify work you can inspect
Brands and teams I have worked with, freelance and in-house
Paid media, creative strategy, measurement, CRO, Shopify, and agency support.
Creative strategy
Customer research, ad concepts and landing-page copy developed together. Each test starts with a question we need to answer.
Customer research
Reviews, searches and support questions help identify what customers need to know before buying.
Ad and page copy
The ad and landing page explain the same offer, with a clear next step.
Creative testing
Angles, hooks and briefs are tested against a specific question, with results used to guide the next version.
How I work with clients
Choose ongoing support or a focused project. We agree on the scope and how to assess the work before it starts.
Ongoing paid media and creative
Campaign management and creative testing, reviewed against sales or lead quality. Monthly reporting explains what changed and why.
Strategy, campaign management, creative and reporting
See how ongoing support worksWebsite and measurement projects
Shopify, landing pages, checkout improvements or conversion tracking. We agree on the scope before work starts.
Shopify, landing pages, CRO and conversion tracking
See focused projectsNeed support for your agency? I also work alongside client teams on an agreed scope.
The process
I treat your business with the same care I give my own. We agree on priorities together, and I explain what I recommend and why. You work directly with me throughout.
Based in the Philippines. Working remotely with businesses worldwide.
Account and website review
We review your goal, account, website and tracking to decide what needs attention.
Implementation
I make the agreed changes to campaigns, creative, pages or tracking.
Results review
You see what changed, what the evidence supports, and what to do next.
Self-initiated technical work
Tools and systems I build
Open-source tools I build for marketing strategy, Shopify operations and implementation.
Marketing strategy & implementation
Full-Stack Marketing OS
Skills and playbooks for marketing diagnosis, strategy, creative, paid media and CRO.
Explore Marketing OSShopify operations & development
Shopify Expert AI Skills
AI-assisted workflows for Shopify operations, audits, analytics and theme development.
Explore Shopify AI SkillsIn their words
Client feedback
Client feedback on communication, collaboration and delivery.
“Excellent workign working Vincent. Very professional and through person. Always pushing you for more but never pushy. Pleasure.”
firesafetyuk · United Kingdom · 2024
“Vincent went above and beyond and was extremely responsive. I would definitely hire him again!”
veryproperllc · United States · 2024
Frequently asked questions
A few things worth knowing before you get in touch.
Is this for my kind of business?
Ecommerce brands, local and service businesses, teams building a website or digital sales experience, and agencies needing white-label support. What matters more than your sector is whether there is a real business goal and a problem I can actually move. If there is not, I will say so.
Do I need every service, or a long-term engagement?
No, and you should not. A single landing page, tracking fix or Shopify build is a legitimate project on its own. Scope, responsibilities, fees and terms are agreed before anything starts. Buying the full stack to fix one problem is how people end up paying for five things to solve one.
What happens after I send my project?
The form lets you choose a 30-minute call time after submitting your details. We discuss your goal, current setup and the first constraint worth investigating. If there is a fit, we define the scope and next steps. Do not send passwords or grant account access through the form.
Can you guarantee sales or leads?
No, and be careful with anyone who does. Results depend on your offer, market, margins, site, data and sales process, most of which I do not control. What I will do is agree measurable targets up front and report only what the evidence supports, including when the evidence says the work did not land.
Tell me about your project
Send your website, your goal and what is not working. We can discuss the scope and whether I can help.
Project details, then a call
Your email, a link and what feels stuck. Everything else is optional. The calendar opens once it is sent.
Send my project