Facebook & Instagram Ads
Campaign strategy, setup, creative testing, tracking checks, and weekly optimization so Meta is trained toward sales, bookings, qualified enquiries, or donations.
Ads, SEO, landing pages, tracking, email, and follow-up should not fight each other. I connect them so every click has a clearer path to sales, leads, bookings, or donations.
$26M+ managed since 2015 across healthcare, charity, ecommerce, and service businesses. The goal is simple: make the marketing work point to a measurable business outcome.
If the issue is ads, page, tracking, offer, email, or follow-up, the system shows where the handoff breaks before more budget gets wasted.
Logos are only context. The real proof is whether traffic, tracking, pages, and follow-up can produce measurable outcomes.













Useful for healthcare, charities, ecommerce, and service brands that need the marketing work done properly, not passed between disconnected freelancers.
Raw screenshots. Real store numbers. Live projects you can click into. Decide for yourself whether the system that built these can do the same for you.
This is my own dashboard — not a client account. I built it from zero, funded the inventory, ran the ads, and kept 47% profit margins. That's the same standard I hold your growth to.
I risked my own capital to build this brand — so when I run yours, I treat the budget like it's mine.
Every number here is pulled raw from Shopify, Meta, and Google. No mockups, no highlight reels.
The same ads-funnel-tracking system that built this is exactly what I plug into your business — ecommerce, services, lead gen, or nonprofit.
A brand I built, funded, and scaled myself — not a client project.
After product, shipping, fees, and ad spend. The real number.
Since 2015. Through iOS 14, algo changes, and multiple recessions.
$15K/mo on Meta. Reported 2.1x ROAS — but real profit after costs was zero. Tracking was miscounting sales, the product page was losing 78% of visitors, and the offer had no hook.
Rebuilt tracking so the numbers matched reality. Redesigned the product page around one clear offer. Restructured campaigns to stop spending on people who were never going to buy.
6 weeks later: bounce rate dropped to 41%, real ROAS hit 3.8x, and the brand went from breakeven to $12K/mo profit on the same spend.
$8K/mo on Google Ads generating 'leads' that never closed. Cost per qualified lead was unknown because calls and form fills weren't separated, and sales had no feedback loop back to the ads.
Split campaigns by intent. Added call tracking and lead scoring. Fed closed sales back into Google so bids optimized for real revenue — not form submissions.
Cost per qualified lead dropped 46% in 8 weeks. Same budget, nearly 2x the booked revenue — no changes to the sales team.
Running Google Ads Grant + paid Search for a donation campaign. Traffic was high, donations were flat. The donation page had a 9-field form and didn't explain where the money went.
Rewrote the page around one outcome ('$25 = one week of meals'). Cut the form to 3 fields. Restructured campaigns around high-intent donor keywords.
Donation rate 3.2x'd. Paid Search hit a 17.13x return (screenshot above is from this account).
Unedited screenshots from live ad accounts. Click to expand and read every line.
Great ads mean nothing if your store doesn't convert. These live projects show what happens when the build and the traffic plan come from the same person.

New store built, ads plugged in, and a shorter path from visitor to buyer.

Full store rebuild with a cleaner checkout and stronger conversion flow.

Trust-first storefront paired with paid ads and email flows that bring customers back.

Premium storefront built for higher-value buyers and repeat customers.
Computer shops, fast-food counters, radio booths, photography, real estate, ecommerce. Every role added a tool you'll feel inside your campaigns, your funnel, and your weekly reports.
Picked up a camera seriously and got featured in Digital Photo magazine, published by Bauer Media Group.
See my portfolio on 500pxCorporate side of real estate. Saw how systems, processes, and serious companies actually operate.
Joined Frontrow as a distributor (now Luxxe White) and opened my first online store on Ecwid and Tictail (later acquired by Shopify). Taught myself the whole stack — development, Facebook Ads, Google Ads, SEO, and email marketing — and built close to a hundred Shopify stores for clients. Launched my agency beelog.agency and my personal site vinceservidad.com, and started vibe coding with Lovable, Claude, and Codex.
Visit Luxxe White ProductsJoined heightspr.com full time as a Google Ads Specialist. Also sharing what I learn from Shopify, Google Ads, Facebook Ads, SEO, email, tracking, and vibe coding through free videos.
Visit Heights PRNot a menu of add-ons. Ads, funnel, pages, copy, design, and tracking all working together — so nothing slips through the cracks between vendors.
I help you reach the people most likely to convert — buyers, leads, or donors. Facebook, Instagram, and Google campaigns shaped by your real audience, not a template borrowed from someone else.
I help your traffic actually convert. Slow loads, confusing layouts, and leaky forms or checkouts get fixed so the visitors your ads paid for stay long enough to take action.
I write your headlines, ads, landing pages, and emails around proven frameworks — so your prospects answer their own questions and move toward the next step.
I make your pages and ads look like the premium brand you are. Because if it looks cheap, people leave — no matter how good the offer actually is.
I set up tracking that tells the truth and send weekly reports in plain English — what worked, what didn't, and the one decision we're making next.
Message me directly on Slack or WhatsApp and get same-day answers. No tickets, no account managers, no middlemen between you and the work.
No layers. No busywork. You know what is being checked, what is being built, why it matters, and how it connects to the result your business needs.
Send the role, project, website, ad account, or funnel problem. I look for whether this needs ads, tracking, website, SEO, email, conversion work, or a smaller fix.
I dig into channels, tracking, pages, offers, forms, checkout or booking flow, email, follow-up, and numbers. You get the first priority and the reason behind it.
We fix the part blocking the outcome: campaign structure, tracking, offer, landing page, website, form, checkout, email, or follow-up.
New creatives, audiences, and offers tested every week. What earns its keep gets more budget. What doesn't gets cut fast. You stop guessing.
A weekly update in plain English: what's working, what isn't, what's next. Every decision ties back to sales, leads, bookings, donations, or real business value.
I'd rather be honest upfront than waste your time. Here's who I help best — and who I'll cheerfully send somewhere else.
Ongoing work. One-off audits, store builds, and funnel fixes are quoted separately.
No juniors. No account managers. The person doing the work is the one you message.
I only take on a few brands at a time so yours gets the focus your budget deserves.
Everything you'll want to know before you book the call. No fine print, no spin.
Ads, pages, tracking, SEO, and email stay disconnected. The work looks busy, but nobody owns the path from traffic to revenue.
Your traffic source, page, offer, form, checkout, tracking, and follow-up work as one path. You know what is being built, what is being tested, and what result it is supposed to create.
It can be the offer, page, tracking, SEO, email, follow-up, or the conversion path after the click. The audit shows what to fix first so the next move is based on the real constraint, not another guess.
Send the website, funnel, ad account, or project problem. You will know what matters now, what can wait, and whether this needs ongoing work or a focused one-time fix.